Invest In The Best®

Time is your greatest investing advantage. Are you using it?

A course of 10 short guides, in plain English, for anyone who wants to get their money in order: young people starting out, parents thinking about a Junior ISA, and everyone who has never been shown how.

One payment. Education only: we won’t tell you what to invest in.

Most people are on their own. Are you?

15mpeople in the UK are undersaving for retirement, and 45% of working-age adults are not saving into a pension at all. Pensions Commission, May 2026
9 in 10UK adults received no regulated financial advice in the 12 months to May 2024. They are working it out alone. FCA Financial Lives 2024
1 in 5self-employed people save into a private pension, down from 3 in 5 in 1998. No employer is doing it for them. IFS, 2024

Your workplace pension

99%

of people DO NOTHING. Is that you?

99% of members of Nest, the UK’s biggest workplace pension, never leave its default fund. MoneyWeek, February 2026

Doing nothing hands your future to people you have never met. A default fund is built to suit everyone, and to be cheap and simple to run. It is not built for you. The good news: a few checks can change everything, and we will show you how.

5 years. Different outcomes.

Feeling lucky? Or planning?

Best default fund+95%
Average default fund+56%
Lowest default fund+31%

Growth over five years to 31 December 2025. Corporate Adviser CAPA data, March 2026

The cost of doing nothing.

£200 a month for 40 years. 6% or 2%?

Growing at 6% a year£398,298
Growing at 2% a year£146,887

You could be £251,000 worse off.

£200 is 8% of a £30,000 salary. Illustration only, before charges and tax. Returns are not guaranteed and can be negative.

Do you have a workplace pension? Do you know…

  • Which provider or master trust holds it?
  • What it is invested in, and what it charges?
  • When it starts “lifestyling” you into bonds and cash?
Don’t leave it to luck: check yours with Guide 1 →

Nobody teaches you this at school.

Most of us are never shown how saving and investing work. Yet the earlier you begin, the longer your money has to grow. Whether you are in your first job, working for yourself or holding a new baby, the first steps are the same: see what you have, make a plan and start.

Auto-enrolment only reaches eligible employees, and being enrolled is not the same as having a plan. This course shows you where to look, what to ask and how to make decisions with confidence.

Who wants to be a millionaire?

It sounds out of reach. With time on your side, it is not. Here is one way it can be done:

  1. 1

    Start at 27

    Save £359 a month. In a pension, a basic-rate taxpayer pays c.£288 of that, because tax relief adds the rest.

  2. 2

    Keep pace with prices

    Raise what you save by 2.5% a year, in line with inflation. In today’s money, you never save more than £359 a month.

  3. 3

    Leave it for 40 years

    Growing at 6% a year before charges, the pot reaches £1,000,000 when you retire at 67.

£1,000,000

You pay in £290,717Growth adds £709,283
  • Growth earns over two-thirds of the million. Time does the work.
  • Start ten years later, at 37, and you need c.£758 a month, more than twice as much.
  • With 2.5% inflation, £1 million in 40 years will buy what c.£372,000 buys today. Still a life-changing sum.

Or start them at birth

Parents and grandparents can pay into a child’s pension from the day they are born. Pay in £110 a month until their 18th birthday, then stop. Tax relief tops it up to £137.50. Never add another penny, and at 6% a year it reaches £1,000,000 by the time they are 67.

£1,000,000 at 67

Paid in £29,700, of which you pay £23,760Growth adds £970,300
  • Eighteen years of saving, then 49 years of growth.
  • Prefer something they can use sooner? £100 a month in a Junior ISA from birth grows to over £38,700 at 18.
  • A child cannot touch a pension until their late 50s, so it is a gift for their future self.
  • With 2.5% inflation over 67 years, that million would buy what c.£191,000 buys today: still a big head start.
Learn how in the course: £78Illustration only: 6% a year growth before charges, compounded monthly; adult contributions rising 2.5% a year; inflation 2.5%; basic-rate tax relief of 20%; children’s pensions allow up to £2,880 a year, topped up to £3,600. Returns are not guaranteed and investments can fall in value. Tax rules can change.

What do we mean by “Invest In The Best®”?

Not the hottest tip or last year’s top fund. It is a standard you hold yourself to:

  • The best understanding of what you own
  • The best value for what you pay
  • The best fit with your own life
  • The best behaviour when markets get difficult

The course: We Are All Investors Now

What you get for £78

Ten short guides in plain English. Each one helps you do something real with your money. Read them in any order.

We Are All Investors Now. All ten guides for £78.

Download them straight away, keep them for good, and tick off each step as you go.

Buy now: £78

“Price is what you pay. Value is what you get.”

Warren Buffett, quoting Benjamin Graham, 2008

Good advice is valuable. It is also expensive.

Before you pay for anything, ask what it is worth to you.

£205 an houris what the average Independent Financial Adviser (IFA) charges. Ten hours would cost you £2,050. VouchedFor 2026, reported by Which?
£2,326 upfrontis the average fee for a financial plan on £100,000, then c.£800 a year on top, every year. VouchedFor 2026 and FCA, reported by Which?
3 in 4 ignoredMost advisers won’t take on a new client with under £50,000 to invest. Most people have less than that. Schroders adviser survey, 2023

The whole course costs £78: less than 23 minutes of an adviser’s time.

Start the course

Take charge of your money, with confidence

Seven Eight Investing is education, not advice. It helps you make better decisions yourself, and get more from an adviser if you use one.

Simple pricing

The full course

£78 one payment

All ten guides, in a clear order, with the tools to act on them.

Ten hours with an adviser, at the average £205 an hour, would cost £2,050. We have packaged the knowledge so everyone can afford it.

What’s included

  • All ten guides
  • Money Map worksheet
  • One-page personal plan template
  • Checklists and action steps
Start the course

Monthly check-in

£7.80 a month

Accountability, a bit like a personal trainer, while you do the work.

Why not free? People value, and act on, what they pay for. We would rather say so openly than play tricks. And we want you to cancel: when every guide is finished and every action is done, you won’t need us any more.

What’s included

  • A monthly email checking on your progress
  • Your own online progress tracker
  • Tick off each step: pension checked, ISA opened, saving started
  • Cancel online whenever you like
Add monthly check-ins

Then go deeper.

Further courses take one subject at a time: luxury, investing books, biographies, funds, indices and ETFs, technology and more.

See all courses

Who’s behind this

Wesley Richards, CFA

Wesley Richards is a CFA charterholder with almost two decades of experience in investment management. Following numerous discussions and questions about investing from family and friends, he wrote the course to help educate and empower people to take charge of their financial future. Married with four teenage sons, he also wrote the course to help them understand investing. It is not investment advice.

Wesley has a degree in Economics from the University of London and a Masters from the London School of Economics. He was called to the Bar by the Middle Temple. Wesley is a lifelong fan and disciple of Warren Buffett and his long-term approach to investing in high-quality companies led by people of integrity.

Seven Eight Investing acts as a coach and curator, not a personal financial adviser. It explains how things work, selects the best material, and helps you check your progress and ask better questions. The aim is to empower and equip you, at a fair and reasonable price.

The name Seven Eight is inspired by the sayings of King Solomon, who advised investing in seven or eight ventures because the future is uncertain, and encouraged people to gain wisdom and understanding in life.

Questions

Do I need to know anything about investing?

No. The course starts from the beginning and explains the jargon as it goes.

Will you tell me what to invest in?

No. We teach how to understand your options and ask better questions. We do not make personal recommendations or tell you what to buy or sell.

Is this financial advice?

No. We act as a coach and curator, not a personal financial adviser. It is general education. If you want a recommendation based on your circumstances, speak to a financial adviser authorised by the FCA.

Is this only for people near retirement?

No. It is for all ages, and it is most useful to those starting early: young adults opening their first ISA and parents thinking about a Junior ISA, as well as anyone who has put it off.

How long does it take?

Each booklet takes around an hour, and you can work at your own pace.

How do the monthly check-ins work?

Each month we email to ask how you are getting on, with a link to your progress tracker. You tick off each step as you complete it. It costs £7.80 a month, and you can cancel online at any time.

Why charge £7.80 a month? Why not make it free?

Because people tend to value, and act on, what they pay for. Behavioural Brilliance, guide 6, explains why. £7.80 is a small, affordable cost designed to keep you moving. We would rather tell you that openly than use tricks to keep you subscribed. When you have done the work, cancel.

Can I track my progress without buying anything?

Yes. Create a free account with just your email and you get your own progress tracker, starting at 0%. Buy the course when you are ready.

When should I cancel?

As soon as you have finished all ten guides and done the work. That is the point: the aim is for you to stop needing us.

Can I buy individual guides?

No. The guides build on each other, so the course is sold as a whole.

Know someone who should see this?

If a friend or family member would find this useful, let them know. The earlier they start, the more time does the work.